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Growth Marketing: A Data-Driven Strategy for Sustainable Business Growth

Companies today face the challenge of generating sustainable growth. While traditional marketing strategies often focus on reach and brand awareness, growth marketing takes a more holistic, data-driven approach. A key component is growth hacking, which uses creative and cost-effective methods to drive rapid expansion. This concept gained popularity through companies like Dropbox, Airbnb, and Uber. But

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Social Media Marketing: A Comparison of Instagram, TikTok, and LinkedIn

Social media has become an essential part of any successful marketing strategy. Businesses use platforms like Instagram, TikTok, and LinkedIn to reach their target audiences, increase brand awareness, and attract new customers. But which platform is best suited for which type of business? What are the advantages and disadvantages? And what impact does social media

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